YouTube tests paying Shorts creators a bonus for posting on a schedule
Music Ally explains the invitation-only test and how it fits YouTube's push to win creators' time from TikTok and Instagram.
YouTube is testing a Shorts bonus program, invitation-only, with creators in the US, UK, Germany, Brazil, Japan and South Korea, Music Ally reports, citing YouTube's Rene Ritchie in a Creator Insider video. It offers a minimum payment for uploading a set number of public Shorts per month, plus a monthly "promotional payment" based on views.
The required numbers are not public; YouTube says they will be in the invitation emails. Music Ally notes the test follows YouTube raising its Partner Program thresholds in August and saying earlier this month that the Shorts algorithm will favor original content over re-uploads.
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YouTube Shorts
After exploring YouTube is testing out bonus payments for regular Shorts posts - Music Ally, for the format in question, see YouTube Shorts.
The short-form section of YouTube.
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