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The AI-made 'Rumpelstiltskin' dance meme reaches the NFL in a Jaguars touchdown celebration

Two quick explainers: where the uncanny clip came from, and the moment it crossed into an NFL end zone.

Jacksonville Jaguars running back Bhayshul Tuten and teammates celebrated a touchdown against the Houston Texans at Wembley Stadium by acting out the "Tip Toein' In My Jordans" meme, shushing the camera and tip-toeing, Yahoo Sports reports; the clip drew millions of views within a day.

The meme comes from an AI-generated video of Rumpelstiltskin dancing in a barn, posted on Instagram in late August as a demo of AI filmmaking, according to Know Your Meme's explainer on Yahoo. In late September a TikToker paired it with Riff Raff's 2014 song "TIP TOE WiNG iN MY JAWWDiNZ," and it spread across TikTok, Instagram Reels and X. Many viewers believed it came from a real 1980s fantasy film.

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