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#times-square

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Hyatt plans an 1,800-room StandardX in Times Square with a rooftop pool, a 1,000-foot observation deck and a free-fall ride

A hotel with its own thrill ride, opening in 2028 in Extell's 'The Torch'; The Points Guy has Hyatt's plan.

Hyatt announced The StandardX Times Square, an 1,800-room hotel in a supertall Midtown Manhattan tower under construction by Extell (nicknamed "The Torch"), The Points Guy reports. It would be Hyatt's largest property in New York and one of the city's largest hotels.

Hyatt says it will have a rooftop pool, an observation deck more than 1,000 feet up and "an enclosed free-fall thrill ride," plus restaurants, bars and nightlife. StandardX is the simpler, cheaper sibling of The Standard, launched in 2023 with a first hotel in Melbourne; Hyatt's Amar Lalvani said this flagship is a one-off, not the model for other StandardX hotels. Opening is scheduled for the second half of 2028.

Instead of planning around a ride that's two years away, note what's open now: the brand's existing Melbourne hotel.

Cascadic Analysis 1
Signal CheckRenderings, not a hotel yet

How much is substance, and how much is paid or hype?

The source is Hyatt's own announcement relayed by The Points Guy, a site funded by credit-card affiliate deals. Nothing here can be booked or tested until late 2028; the thrill ride and deck are promises. Worth watching, not planning around.

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