Versace's Pieter Mulier will debut with couture in Paris in January, reviving Atelier Versace after a decade
The new Prada Group-owned Versace starts at the top of the market; nss explains why couture first, and what the Atelier's on-off history says.
Versace confirmed on Wednesday that Pieter Mulier's first collection as chief creative officer will be haute couture, shown during Paris Couture Week in January 2027, nss magazine reports. It brings Atelier Versace back to the couture calendar for the first time since July 2016; Mulier's ready-to-wear debut comes later, so his clothes won't reach stores until well into 2027.
Atelier Versace was announced in 1989 and first showed in Paris the next year; it paused in 2004 for lack of orders, returned in 2012 and went on hiatus again in 2016. nss reads the couture-first plan as a sign the Prada Group, which now owns Versace, wants to reposition it at the top of luxury, as Mulier did at Alaïa. StyleRave notes Paris Couture Week runs Jan. 25-28 and that the exact date and venue are not yet announced.